Amazon Prime Video: The Gryphon
A journey into the world of the Black Tower.
Based on Wolfgang Hohlbein’s bestselling novel
Based on the YA novel of the same name, ‘The Gryphon’ is a six-part coming-of-age series
about a mysterious parallel world – with a good dose of thrill and ‘90s nostalgia.
Shooting in Berlin
To create the key art and character motifs, we shot with a cast of big names and up-and-
coming stars, including Lea Drinda, Jeremias Meyer, Zoran Pingel, and Sabine Timoteo.
Embarking on the journey
Fantasy enthusiasts got a first glimpse into the world of the Dark Tower through our teasers
and trailers. ‘Black Hole Sun’ by Soundgarden provided the soundtrack, bringing that
quintessential ‘90s grunge feeling to the campaign.
Teaser
Trailer
The Gryphon in our world
We broke the Gryphon out of the Black Tower, letting it glower over the streets of Germany
in our various (digital) out-of-home formats.
All together against the Gryphon
We connected with fantasy enthusiasts and ‘90s kids across all platforms, sharing sneak
peeks at the story, various episodes, and behind-the-scenes action.