Blue Cave

Designing a very special out-of-home giant within a 360° Campaign

For the Turkish streaming blockbuster THE BLUE CAVE, we had the honor of designing a truly special out-of-home giant. Spanning nearly 40 meters of subway tunnel, passersby in Istanbul could immerse themselves in a story of love, loss, and regret.

Of course, we also handled the rest of the launch campaign.

You’ll find the full trailer and key art assets just below.